I have encountered situations where users felt frustrated and left the site upon seeing the default error message. Then, I started focusing on creating a unique and user-friendly 404 page. It provides useful links and a friendly message to guide users back to the main content. As a result, the on-site time increased, the bounce rate significantly decreased, and users had a more positive perception of my website.
So, today, let’s explore an interesting way to have flexible and meaningful content for a custom 404 page by using custom fields created with Meta Box and displaying them with Breakdance.