In recent years, approaching users on multiple channels such as advertising websites, social networks, or live chat services has become more and more popular. And then, using scripts to insert those services into a website is the most important technique. However, using too many 3rd party scripts will cause a slower loading speed of the website and its Page Speed scores may be worse. At that time, you often have just 2 options: accept the slow loading or remove some scripts. After a while of researching, we found a way to have one more option. It’s delaying the execution or loading of JavaScript. Let's see how!
Why Delaying Scripts Execution
Data downloaded from third-party servers like Facebook Page Widget, Facebook Messenger, Facebook Comments, iframe or live chat services like Tawk.to are data that you cannot control. You cannot compress, merge or cache them, simply because they are not on your host. These data are often very heavy and can cause serious problems related to website loading speed. To see this clearly, you can use Google PageSpeed Insights, GTmetrix, or any other speed test tools to verify.
And since you cannot optimize them, the only solution to integrate the above services into the website without affecting the page speed is to delay the execution of their scripts. In this way, you will reduce your page render time and improve speed indexes on page speed testing tools such as Time to Interactive, First CPU Idle, Max Potential Input Delay, etc. This will also reduce the initial payload on the browser by reducing the number of requests.
Note: This technique is based on the code of Flying Scripts, which allows you to delay scripts in WordPress. The plugin has more control options in the admin area where you don't need to touch code. So, check it out if you want that. Otherwise, let's discover how the code works below.
How to Delay The Scripts Execution in WordPress
Add a Script to Delay the Execution of Other Scripts
First, add a script like the one below to your website. It plays the role of delaying the execution/loading of other scripts on the website.
You can put this script in the <head>
or <body>
tag. But you should put it in the <head>
tag to run it at the same time with the lazy load scripts. It is more reasonable for most cases. If the delayed scripts are in the <head>
tag, they will not work when placed in the <body>
tag because the script will be loaded just after the whole page finished loading.
<script> const loadScriptsTimer = setTimeout(loadScripts, 5000); const userInteractionEvents = ["mouseover","keydown","touchmove","touchstart" ]; userInteractionEvents.forEach(function (event) { window.addEventListener(event, triggerScriptLoader, { passive: true }); }); function triggerScriptLoader() { loadScripts(); clearTimeout(loadScriptsTimer); userInteractionEvents.forEach(function (event) { window.removeEventListener(event, triggerScriptLoader, { passive: true }); }); } function loadScripts() { document.querySelectorAll("script[data-type='lazy']").forEach(function (elem) { elem.setAttribute("src", elem.getAttribute("data-src")); }); document.querySelectorAll("iframe[data-type='lazy']").forEach(function (elem) { elem.setAttribute("src", elem.getAttribute("data-src")); }); } </script>
Note: In the image above, we use Slim SEO to add code to the header so that you can see it in a more intuitive way.
Because there will still be scripts you want to execute right away, the above script doesn’t delay the execution of all the scripts on your site. In there, I specified that only scripts with the attribute data-type='lazy'
(you can rename the attribute freely) will be delayed. Therefore, after adding the above script, you need to find all the scripts that you want to delay to add this attribute. I will do this in the next step.
The above script also specifies that it will delay the execution of the specified scripts until one of the following two conditions occurs:
- The user interacts on the website, such as scrolling the screen, typing from the keyboard, or touching from mobile devices.
- After a certain time specified by you. For example, in the above code, I am setting it to 5s. The script will still be executed after 5s even when there is no user interaction.
Add Attributes to Scripts
For each type of script, there will be a different way to add the attribute. Here is how to do it for some popular scripts like Facebook Customer Chat, Youtube, or Google Maps.
Facebook Customer Chat
Here is the default Facebook script, used to load the Customer Chat widget:
<div id="fb-root"></div> <div id="fb-customer-chat" class="fb-customerchat"></div> <script> var chatbox = document.getElementById('fb-customer-chat'); chatbox.setAttribute("page_id", "YOUR_PAGE_ID"); chatbox.setAttribute("attribution", "biz_inbox"); window.fbAsyncInit = function() { FB.init({ xfbml : true, version : 'v12.0' }); }; (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = 'https://connect.facebook.net/en_US/sdk/xfbml.customerchat.js'; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk')); </script>

In it, the code is in the paragraph (function()...);
used to load chat widgets to your website.
I will shorten it by removing the function()
code and adding a script like this right below the the code as follows:
<script data-type='lazy' data-src="https://connect.facebook.net/en_US/sdk/xfbml.customerchat.js"></script>
Then, the code of Facebook Customer Chat will look like this:
<div id="fb-root"></div> <div id="fb-customer-chat" class="fb-customerchat"></div> <script> var chatbox = document.getElementById('fb-customer-chat'); chatbox.setAttribute("page_id", "YOUR_PAGE_ID"); chatbox.setAttribute("attribution", "biz_inbox"); window.fbAsyncInit = function() { FB.init({ xfbml : true, version : 'v12.0' }); }; </script> <script data-type='lazy' data-src="https://connect.facebook.net/en_US/sdk/xfbml.customerchat.js"></script>

If you use another plugin of Facebook such as Facebook Comment, Facebook Widget, or other live chat services such as Tawk.to, you can do likewise.
iFrame
Youtube and Google Maps use iFrame tags. With this tag, you just have to add data-type='lazy'
and data-src
like this:
Youtube
The default of Youtube is:
<iframe src="https://www.youtube.com/embed/I3ncHxLxwlM"></iframe>
Now, I will change it into this:
<iframe data-type='lazy' data-src="https://www.youtube.com/embed/I3ncHxLxwlM"></iframe>
Google Maps
The default iFrame of Google Maps is:
<iframe src="https://www.google.com/maps/embed/v1/place?key=API_KEY&q=Space+Needle,Seattle+WA"></iframe>
So I will change it by adding data- type='lazy'
inside the tag <iframe>
like this:
<iframe data-type='lazy' data-src="https://www.google.com/maps/embed/v1/place?key=API_KEY&q=Space+Needle,Seattle+WA"></iframe>
Other Scripts
If you want to apply this method to the common scripts, you just need to replace src
into data-src
and add the data-type='lazy'
attribute.
An example is:
<script src="custom-javascript.js"></script>
Then, change it into this:
<script data-src="custom-javascript.js" data-type='lazy'></script>
Should or Shouldn’t Use The Delaying Technique?
This technique should be used for scripts related to the user interaction or live chat like Facebook Customer Chat, Facebook Widget, Facebook Comment, iframe (Youtube, Google Maps), Tawk.to, …
Otherwise, it isn’t recommended for scripts like tracking or analyzing user data such as Google Analytics, Facebook Pixel, Google Tag Manager, Crazy Egg, Google Remarketing Tag, ... Because applying this technique may cause recording data incompletely or inaccurately. You certainly won't want to miss this data, right?
Last Words
Delaying the script execution method will help you optimize your website’s loading and increase page speed scores as well. There are many ways to increase the speed of websites; so, consider what is more suitable for you to use. If you cannot apply this method to your websites, you can read about other methods in this series.
If you have any questions, feel free to let us know in the comment section. Good luck!
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can we refractor this code for livechat widget
This technique can be solved with live chat widgets such as Facebook Customer Chat, Facebook Widget, Facebook Comment, iframe (Youtube, Google Maps), Tawk.to
Hello, so how setimeout after user interaction ? I mine for exemple, after user click or other interaction on the page how to add timeout before script execution ?
Thanks.